Category Archives: UCTV Prime Vote

Students Skipping the Polls?

Student loans. Rising tuitions. An unwelcoming job market for college graduates. These are just some of the pressing reasons why college students need to get themselves to the polls. Yet one group of UC San Diego students discovered that only 6% of their student population was registered to vote in the 2010 election.

Not a pretty fact — and something the Student Organized Voter Access Committee (SOVAC) is determine to change. Find out how in this latest edition of “UCTV:Prime Vote – Students, Yes You!” where SOVAC members Dean Searcy and Arshya Sharifian make their case for mobilizing the student vote on UC campuses across the state, and universities throughout the nation.


Embracing Race in American Politics

When comes to election 2012, every vote counts. Republicans and Democrats can no longer afford to ignore minority groups in their campaign messaging.

On the latest edition of “Prime: Vote”, UC San Diego Political Scientist Zoltan Hajnal, co-author of “Why Americans Don’t Join the Party: Race, Immigration and the Failure of Political Parties to Engage the Electorate,” argues that both parties can bring more minorities to the polls by addressing their specific concerns, rather than crafting campaigns that appeal primarily to whites or ignore race altogether. Hear what he has to say in the latest installment of “Prime: Vote – Embracing Race in American Politics.”


UC Berkeley Public Policy Dean Warns “Don’t Hang Up” on Political Pollsters

When you hear the call, answer it. That’s what Henry E. Brady, dean of UC Berkeley’s Goldman School of Public Policy, urges citizens to do when their phone rings with a political pollster on the line.

In “Don’t Hang Up! Why Voters Should Respond to Pollsters,” the latest in the “UCTV Prime: Vote” series, Dean Brady makes a strong case for average Americans to stay on the line and make their opinions count, especially during an electoral season increasingly dominated by well-moneyed donors and highly paid lobbyists.

“Prime: Vote” features informed election analysis and commentary from University of California faculty who use peer-reviewed research to underscore their ideas. Most recently, UC Berkeley professor and executive director of UC’s Washington Center Bruce Cain joined UC San Diego’s Thad Kousser on “Moneybags: Who’s Funding Campaign 2012?” to weigh in on recent Supreme Court cases and other factors that have turned this election into the season of Super PACs.

And make sure to come back May 22 for “Embracing Race in American Politics,” a commentary from UC San Diego’s Zoltan Hajnal, who argues that Republicans and Democrats can bring more minorities to the polls by addressing their specific concerns, rather than ignoring race or crafting campaigns that appeal primarily to whites.


Your Fast-Track to SuperPACs on UCTV Prime: Vote

This year’s presidential election is seeing record numbers in fundraising –we’re talking over a BILLION dollars — all thanks to several recent court Supreme Court cases that have made 2012 the year of the Super PAC and potentially changed the face of the American electoral process.

The latest episode in the UCTV Prime: Vote series, “Moneybags-Who’s Funding Campaign 2012,” arrives just in time to give you all you need to know about Super PACs in just 15 minutes!

UC political scientists Bruce Cain and Thad Kousser explain the pivotal court decisions that led to the gush of independent spending on behalf of Mitt Romney and Barack Obama and why this election is on track to break all funding records and doom any potential for campaign finance reform.

Then, next week (May 15) on “Prime: Vote,” Henry E. Brady, Dean of UC Berkeley’s Goldman School of Public Policy, tells you why you shouldn’t hang up the next time a pollster’s phone call interrupts your dinner.



Smart Talk from UC Political Scientists on “UCTV Prime:Vote”

UC San Diego's Thad Kousser and UCLA's Lynn Vavreck talk "Political Messaging on the Economy" on the newest edition of "Prime: Vote."

As producer of “Prime: Vote,” the political is personal for me as I now have the great opportunity to interview the smartest minds in the University of California system about the 2012 election.  A dream come true!

Next up in the series is “Political Messaging on the Economy” with Lynn Vavreck of UCLA and Thad Kousser of UC San Diego.  These two political scientists examine how Mitt Romney, Rick Santorum and Barack Obama are crafting their economic messages to appeal to voters.  All three candidates began this campaign in a weak economy. But with signs of recovery, should they adjust their strategies?  Vavreck and Kousser join me for some smart talk on this timely topic.  Check it out.

Learn more about “UCTV Prime: Vote” producer Shannon Bradley.