Yesterday, President Barack Obama announced his plans to create a bold, $100 million public-private initiative to better understand the brain and the diseases that affect it. Appropriately called BRAIN (for Brain Research through Advancing Innovative Neurotechnologies), the group brings together experts across private industry, academia and government agencies in the areas of neuroscience, neurotechnology and neuroscience.
You can bet a good portion of that research will take place within the University of California, where researchers are already deeply entrenched in unlocking the mysteries within the human brain. How do we know? Because many of these same researchers have shared their fascinating discoveries in autism, alzheimer’s, neurology, and mental health and psychiatry with UCTV viewers for years.
And it seems our viewers are always hungry for more. UCTV’s Human Brain iTunes feed consistently shows up in iTunesU’s Top 10 Collections and “What’s Hot” sections.
No doubt that President Obama’s endorsement will mean even more exciting discoveries — and UCTV programs — to come. In the meantime, subscribe to our Human Brain feed in iTunes and browse our archive of Neurology programs at our website. There’s plenty to keep your brain busy!
It’s an “app” world and UCTV is the newest kid on the block with its new mobile app, now available to iPhone users in the iTunes App Store. The free app offers video and audio podcasts of UCTV’s latest programs, organized by subject matter and special monthly features. To find out more about the app, visit uctv.tv/iphone or search ‘UCTV’ in the iTunes store.
UCTV’s entrance in the mobile marketplace is part of our continued transition to emerging media platforms, including YouTube, iTunesU and Roku. And of course, we’re also available worldwide on our website and on cable television in Los Angeles, San Diego, San Francisco, Santa Barbara, Riverside and other select cities around the country.
Droid users, we didn’t forget about you! An Android version of the app is scheduled to be released in the Fall, with an iPad app to follow.
How do you watch TV? Until just a few years ago, there were only a few ways to answer that question: cable, satellite or good, old-fashioned “rabbit ears” antennae. But, as the availability of high-speed Internet has skyrocketed and consumers are finding ways to watch TV without a cable or satellite subscription, the list of potential answers keeps growing, and growing…
Since UCTV first went on the air in 2000, we’ve followed the technology trends, first making our programming available as a live webstream, then on-demand at our website. Then came our partnership with Google Video, which soon morphed into YouTube. Our YouTube channel is now one of YouTube’s most popular education channels with more than 50,000 subscribers and over 34.5 million video views!
Then came podcasting and our launch in Apple’s iTunesU, where we now host dozens of subject-specific feeds that garner millions of downloads each month.
This week, UCTV took its next technology leap with a new channel on Roku, an inexpensive box that connects with your TV and enables you to enjoy streaming content (such as movies, TV shows, music) on your television through your Internet connection. On Roku you’ll find a collection of content from the likes of Netflix, huluPLUS, Amazon, Pandora…and now UCTV, available for free, right on your TV. The UCTV Roku channel features a live stream of the channel as well as on-demand video organized by subject matter and special monthly features. Find out more about UCTV on Roku here.
But we’re not stopping there. Stay tuned in the coming weeks for news about our iPhone app and even more exciting developments. In the meantime, keep watching UCTV — and let us know HOW you watch!